Harness the potential of AI in your profession
This conference explores how artificial intelligence can transform professional practices in everyday work. Through real-world case studies and demonstrations, participants discover the most relevant uses of AI to improve productivity, optimize internal processes, and strengthen customer relationships. The goal is to give everyone the keys to harness AI’s potential in their work, in a practical and responsible way.
Who it is for
This conference is aimed at executives, managers, and employees who want to understand in practical terms how AI can be integrated into their jobs. No prior technical skills are required.
Objectives
- Understand the practical uses of AI in different professions
- Identify opportunities for automation and optimization
- Discover simple AI tools accessible to everyone
- Develop a strategic vision of AI applied to one's organization
Program
Session01
A. AI applied in everyday life
- Overview of real-world uses of AI in businesses
- Discover the key principles of prompting and effective wording
- Concrete examples of AI used for research, writing, and advisory work
Session02
B. Optimizing internal operations
- Introduction to the Model Context Protocol (MCP) and AI connectors
- How to connect existing tools (CRM, messaging, data) to AI
- Example: automating repetitive tasks without development
Session03
C. Automating customer and member relations
- Case study: creating an AI assistant to meet customer needs
- Building a universal prompt and personalization by persona
- Live test: generating automated support scenarios
Before the course
Theoretical content, text excerpts, and examples of communication messages will be shared with participants to provide them with a minimal knowledge base. Discussions can also be held with the trainers in order to assess each participant’s context and level.
Assessment
Your learning outcomes are assessed through a practical case, a simulation or a questionnaire. You receive a certificate of completion at the end of the course.
Practical information
For terms and deadlines, contact us at least 15 days before the date you have in mind.
Accessible to people with disabilities: a designated disability coordinator follows up on any adaptation request, to be reported before the course.
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Describe your context and what you want to change. We will point you to the right person.